7. Consistent with the "Traditional Role of Government", Government should initiate a 6th "Guidance Influence" namely a Youthful Exuberance Lifestyle Programme ("YELP") which -

(I.) Proactively treats the cause of good health by engaging sports administration experts to assist Interested Adults implement Positive Lifestyle Changes rather than reactively incurring the health costs from the effect of negligent health practices; and

Section 3.I.(f) cites that many eminent scientists, ecologists and climatologists consider that a "dramatic shift in lifestyles" is urgently required to mitigate climate change.

Section 3.III.(a) notes the enormous fiscal cost of treating ill-health amongst Baby Boomers and the lost productivity from ill-health. Patently -

Equally Section 3.(I)(f) demonstrably highlights by the joint winners of the 2007 Nobel Peace Prize the need -

A. for a dramatic shift in Lifestyle Behaviour to minimise Global Warming; and

B. retaining some fossil fuels for future generations when cleaner processing technology will be available.

Section 5 highlights the Two Traditional Economic Influences, namely Western World's laissez-faire ethos and the Western preoccupation with the individual's rights "to consume at will" (ie. USA's Bill of Rights), have facilitated Economic Materialism which -

(i) have been predicated on governments per se being an impediment to business and industry; and

(ii) now need to take second fiddle to a 6th Guidance Influence to reduce Economic Materialism.

The Traditional Role of Government is to provide 'inter alia' social utilities which are not naturally forthcoming through supply and demand in the private sector that government believes are in the best interests of the people. Government is elected by the people for the people.

Government holds a duty of care, akin to the duty an agent has to act in the best interests of its principal(s), to treat the Seven Problems. Due to the deleterious impact of the 5th Guidance Influence Causing the Seven Problems, it is beholden upon Government to assist its citizens to Materially Alter Lifestyles by setting out straight forward, user-friendly, steps to achieve Seven Benefits Of Materially Altered Lifestyle. Government also needs to quantify the benefit of the 6th Guidance Influence to treat each of the Seven Problems as explained in Section 16.

The Traditional Role of Government obligates Governments to -

(A) inform their citizens of the health and economic costs of continuing their propensity for Economic Materialism; and

(B) introduce a 6th Guidance Influence which accredited Recreational Exercise Consultants would Supervise Interested Adults to commence one of 14 Recreational Exercise Activities to implement Positive Lifestyle Changes to Materially Alter Lifestyle to treat the Seven Problems.

This will require a fundamental divergence from the Two Traditional Economic Influences which have been the hallmark of free enterprise from its genesis in the Industrial Revolution.

Funding is available for the 12 month Pilot in NSW of the Youthful Exuberance Lifestyle Programme described in this Business Plan:

1. Federal Treasurer Budget Speech 2007-08:
"Being overweight or obese is a major risk factor for chronic diseases including diabetes, heart disease and stroke. This Budget provides an additional $150 million over four years for a package of measures to improve nutrition and encourage physical activity........."

2. Pilot Program to Tackle Diabetes Prevention

3. Federal Government has committed more than $1.4 billion on Tough on Drugs initiative

4. Federal Government's 8 April 2008 budget provides A$741 million for initiatives to combat Global Warming.

5. COAG Mental Health - The Australian Government committed $1.9 billion over five years in the 2006 Budget to improve access to mental health services and provide additional support to people with mental illness, their families and their carers.

Additional reference to fiscal funding are listed in Annexure C which reviews both NSW Department of Health and Federal Department of Health and Ageing's separate healthy strategies, in particular to encourage a healthy lifestyle.

What is promoting wellness and wellbeing? What are wellness initiatives? Health authorities have alluded to it but none have set out via building blocks to build them where the blocks can be measured and costed.

Federal Minister for Health & Ageing, Tony Abbott, via the annual non-partisan week long, Pollie Pedal 600km bike ride attests to the therapeutic benefits of rigorous road cycling within a Common Bond enviroment. Below is an extract from Mr. Abbott's address to 'Centre for Independent Studies Policy Makers Forum' on 20 Sept 2006 re promoting wellness initiatives to treat the cause of good health and not merely treat the effect of poor health practices [ie nicotine, alcohol, illicit drugs, sedentary behaviour and not activating the brain's natural stress management capabilities from rigorous competitive, challenging exercise with other like minded adults from amongst the local community]:

"Again, there is no simple or easy answer here but what we are attempting to do is to move the system from its historic focus on treating illness to more of a focus on promoting wellness and we are attempting to ensure that GPs who are the first port of call for most people when they think they are sick, that GPs don’t just focus on treating the immediate illness but try to promote better health amongst their clientele."

Alas, to date, no entity associated with health has set out tangible initiative such as the Youthful Exuberance Lifestyle Programme to achieve the Seven Benefits Of Materially Altered Lifestyle.